Almost every business uses promotional items to help promote their business or organization and for good reason! Promotional items have been proven to be one of the most effective means of marketing your business, especially in terms of the cost per impression. Since recipients keep promotional items for a long term and use them repeatedly, the cost per impression is extremely low, typically less than a penny each. That means your custom printed message on that one item is exposed to hundreds or thousands of people. So how can you get FREE promotional items for your business, school, or non-profit organization? Well, it’s actually much easier than you think.

The process to obtain free promotional products is often as simple as asking, but the procedure is slightly different for businesses versus schools or non-profit groups. Below describes the procedure:

FREE PROMOTIONAL ITEMS FOR BUSINESSES

This procedure will not work for all businesses, as it will depend on what brands of products that you sell. If you are a reseller of a major brand, you often have access to co-op funds from that vendor. The co-op monies typically require that you place the brand’s logo on the product; however, on a different area of the product, you can place your company logo and contact information. Many vendors will pay 100% of any co-op marketing items up to a certain dollar amount that they specify. The dollar amount will most often depend on your volume of sales with that vendor.

We see hundreds of businesses every year that just let their co-op funds go unused and waste a great marketing opportunity for their businesses. All it takes is a simple call to your vendors to find out what is available, followed by a call to a promotional products distributor. If you need any help, Perfect Imprints would be glad to assist any way we can.

FREE PROMOTIONAL ITEMS FOR SCHOOLS

With schools, you probably won’t have any vendors that give you co-op funds; however, you have the opportunity to get funds from community sponsorships. Sponsorships are extremely easy to get from small to mid-sized businesses in your local community. All you have to do is make some calls or visit some business owners in person and ask. Sponsorships for spirit items are a great way to get local businesses to support their local high school or middle school sports team while also getting a little advertising exposure at the same time. You would have the business logo and contact info printed on the items as well as your school mascot. Below is a list of some great school spirit items that work well with obtaining sponsorships.

• Mini Footballs
• Thundersticks
• Stadium Seat Cushions
• Pom Poms
• Stadium Noisemakers
• Foam Fingers
• Stadium Cups
• Megaphones

FREE PROMOTIONAL ITEMS FOR NON-PROFIT ORGANIZATIONS

If you run a non-profit organization, then you understand that discretionary funds are often very tight. You rely on donations and contributions from individuals and businesses. Your approach to obtaining free promotional items is similar to that of schools. You would obtain sponsors, otherwise known as partners, to buy the products. In return, the partners get their logo included on the promotional pieces along with your organization getting their custom imprint on the items. This is common practice for non-profits.

Perfect Imprints is available for any assistance to help guide you through the process of your company or organization getting free promotional items. We can provide free quotes to help you calculate sponsorship and partnership fees for your next project. So what are you waiting for? Don’t miss out on the opportunity to get free stuff!