Marketing, Promotional Product Ideas / 12.02.2018

When you buy promotional products, it's important those items be part of a bigger plan. Your promos should always help lead to meeting a specific goal. Shortcuts don't work when buying promotional products if you want the maximum return on your investment. A plan is critical. But before you can plan, you must have a goal. Gone are the days you can randomly hand out branded items and expect grand results. You now have to be more creative than your competitors to be memorable. You can bet your competition is trying to outsmart you to win more of the market share. While promotional products are great items to help promote customer loyalty, they are also excellent tools to use for acquiring new customers. Below are a few examples of goals aimed at new customer acquisition along with suggested promotional items that should do the trick.

Promotional Products Goals

Marketing, Promotional Product Ideas / 06.11.2017

Do You Want a New Approach to Build a Relationship with Your Clients? Don't Miss These Expert Ways to Emotionally Connect With Your Clients Using Promotional Items!   Do you work in sales and marketing? Are you looking for a new and creative approach to not only grab the attention of your future clients but also to build something more substantive -- like a relationship?
Beach Promotional Items, Marketing / 26.06.2017

  Boating is a huge recreational activity for visitors and residents of coastal towns, as well as for towns adjacent to large lakes and rivers. In fact, last year in the U.S., there were 11,861,811 registered recreational boating vessels. (Statistic from the U.S. Coast Guard) If your business sells services or merchandise to boaters, this list of the top promotional items for boaters is for you. Boating is an activity that consistently requires the purchase of new supplies, new parts for your boat, and routine boat maintenance and cleaning. Your goal as a business owner who sells primarily to boaters is to not only obtain new boating customers but also keep them coming back.

Keeping Your Business Afloat With Boaters

Sports & Outdoor / 17.01.2017

7 Reasons to go for a run nowRunning is not for everyone, but for those who love to run, it is an addiction. It is a passion. For runners, this sport can become an obsession. The day does not feel complete until we get our run in. My wife says I need to run the crazy off after a day at work. 2016 statistics estimate about 17 million runners finished official races, and that number doesn't count the number of non-competitive runners who only run for the love of running or for fitness. If you don't frequently run, below are a few reasons to start.

7 Reasons To Go For A Run Now

Christmas, Product Spotlight, Seasonal and Holiday / 08.11.2016

Top 5 Corporate Christmas GiftsIt's time to be thinking about corporate Christmas gifts for your employees and top clients. Whether you give out gifts specifically for Christmas or as "end of the year" gifts, both employees and clients appreciate them...especially if they are useful gifts. Many companies give away gift cards, retail merchandise (such as Yeti), or other non-company branded items, but this is a wasted opportunity to strengthen your company branding. There are many high quality and extremely useful items you can get decorated with your company logo that your recipients will LOVE! If you think about popular retail gifts that consumers are buying, you can typically find the same or a very similar promotional option that allows your logo to be printed on the products. Below are our favorite corporate Christmas gifts.

Top 5 Corporate Christmas Gifts

Stainless Steel Tumblers are great Corporate Christmas GiftsStainless Steel Tumblers Why have these items been so hot? Because they work and they work well. Most of the double wall stainless steel tumblers are the same or better quality than the beloved Yeti branded tumblers. However, at less than half the cost, you can have your company logo branded on the tumblers. Choose from the larger 30 oz. sizes, which are perfect for ice water, or the smaller 20 oz sizes, which are perfect for coffee. These ultra-functional tumblers will keep ice for over 24 hours and keep coffee hot for 5-6 hours! No wonder everyone loves them! 
Christmas, Seasonal and Holiday / 25.09.2015

Christmas Gifts that are not CommercializedChristmas has certainly become commercialized over the last several decades. Retails stores begin stocking Christmas items as early as August to get a jump on their competitors. Before items for the Fall season are stocked on the shelves, the Christmas creep shows face. You can easily get bogged down in the busyness of Christmas shopping, holiday parties, Christmas plays and performances, and multiple family visits OR you can actually enjoy the season by relaxing and spending time with friends and family. In the classic Christmas movie, A Charlie Brown Christmas, Charlie Brown says, "...I won't let all this commercialism ruin my Christmas." Following the same Christmas spirit that Charlie Brown had, I'd like to
School Spirit Items, Sports & Outdoor / 07.09.2015

Tailgating Promotional ItemsWith college football underway, tailgating at the games is a regular occurrence for many sports fans. Supporting your alma mater and enjoying yourself with other alumni is a pastime that many alum look forward to doing at each home football game. However, to properly tailgate, you must have the right gear. First of all, food and drinks is a must. But in order to pull off a comfortable and fun tailgating experience, you need many other items such as tents, chairs, tables, coolers, grills, and more. Below are several promotional tailgating items that can be personalized with your company or school logo and given or sold to sports fans. These great products will display your logo to everyone in your tailgating circle to promote your company.
Marketing, Promotional Product Ideas / 06.05.2015

Promotional Products - Reach all 5 senses when advertisingYou rarely see anyone smelling the TV during a commercial. It's not very often you get a glimpse of someone eating a billboard. I doubt you see many sane people trying to reach out to touch the words broadcasted from a radio ad. Research has proven that the more senses you can reach when advertising, the more lasting your message will be. So just hearing an advertisement isn't as powerful as hearing and touching it. Seeing an advertising message on a billboard isn't as effective as seeing an advertising message on a box of chocolates while smelling and tasting them. Smell has been proven to create the most