Promotional Product Ideas, Promotional Product News / 19.07.2017

You see promotional products everywhere. That pen you use to sign your credit card receipt. The drink coaster at your local pub. The notepad in your hotel room. The coffee mugs at your favorite diner. Those are all promotional items. This was a $20B dollar industry last year. So who's buying them? Below you'll find the top 10 buyers. If your business falls within one of the top 10 industries below and you're NOT using promotional items to promote your business, you're likely getting out-marketed by your competitors. You see promotional products everywhere because they are useful, effective, and essential to strengthening company brands. Every time you use a company branded item, their logo is "branded" into your brain. That company is brought to the forefront of your brain. While you may not need the products or services of that company at that moment, when you eventually do need them, you'll most likely think of them before you think about their competitors who didn't give you a useful promotional item.

So Who's Buying Promotional items?

Top 10 Buyers of Promotional Products It seems like everyone is buying them. The most successful businesses certainly are. Here's a breakdown of the top 10 industries who have embraced the effectiveness of promotional products. 
Marketing, Promotional Product Ideas / 27.06.2017

Need A Creative Way to Grab the Attention of Your Clients? Don't Miss These 25 Ways to use Promotional Items as Lead Magnets 25 Creative Ways to Use Promotional Items as Lead Magnets If you're looking for new, creative ways to grab the attention of your potential customers and clients, then read on to get these 25 ways to use promotional items in your marketing strategy today. Not only are these promotional products economical, but they are thoughtful. #1: Ship a Mug Brand a coffee mug or tumbler and ship it to a prospect. The next day, follow up with a branded packet of coffee and a note introducing your company. The two-day punch of gifts helps to peak interest in your company and serves to warm up your prospect to be much more receptive to receiving your phone call. #2: Mail a Handwritten Note Write a note of thanks on a company notecard and send it with a customized pen with your client's name printed on the barrel of the pen. In the note, thank your client for working with you on a past order. This is a great way to strengthen your relationship with your clients and earn more business from them.
Drinkware, Food Promotional Items, Promotional Product Ideas / 13.07.2015

The craft beer market has exploded over the past few years. While the entire beer market accumulated a whopping $101.5 billion in sales, craft beer was responsible for $19.6 billion. Not too shabby! Here's an interesting chart that breaks down the beer sales by type. [caption id="attachment_3936" align="alignnone" width="1100"]2014 Beer Sales - Brewery Promotional Products Chart courtesy of Brewers Association, Boulder, CO[/caption] Now that you know the financial impact that beer has on our economy, you will better understand
Promotional Product Ideas, Promotional Product News / 11.01.2015

On this first day of the PPAI Expo 2015, we have gotten a sneak peak at some of the newest promotional items in the New Product Pavillion. On Tuesday, the New Product Pavillion will open displaying the newest and hottest promotional products for 2015, as well as some of the trending products from 2014. At that time, we will get a closer look at each of these items. We will share more details of those closer looks after visiting; however, in the meantime, here are are 48 of the most interesting and unique new products that will be showcased on Tuesday. If you see any that are of interest to you, please feel free to give us a call for more info.

48 of Coolest New Promotional Products for 2015

Drinkware, Thrifty Thursday / 11.12.2014

Thrifty Thursday - Promotional Pens Since Thrifty Thursday is all about a great bargain, we want to direct your attention to these low-priced, but amazing quality, custom coasters. They are made of pulp board and printed with your custom imprint. They are great for bars, restaurants, and lounges to strengthen your brand and protect your tables from the sweat that cold drinks leave behind. If you want to make your spend even cheaper when buying branded coasters, partner with another local business and co-sponsor the promotional items so your business logo is printed one side and their logo is on the other. Of course, you will want to partner with a business that is a non-competitor, but what a great way to reduce your cost and further strengthen you brand with your patrons! Check out some of the features of these budget-friendly coasters below. Custom Coasters

Custom Coaster Features

Drinkware, Food Promotional Items, Promotional Product Ideas, Sports & Outdoor / 04.12.2012

Though they might usually be associated with people who are sticklers for cleanliness and organization, promotional coasters are actually very important items. It isn't because they protect precious furniture from watermarks and coffee stains. Rather, coasters play an important role in making customers and attendees...