Marketing, School Spirit Items / 15.01.2018

As a business owner, a common goal is to be #1 in your market. Your market might be only your local town, your region, or nationwide. For some companies, it could even be international. Either way, your company must have excellent relationships with your suppliers to reach that goal. You can't dominate your market if you have unreliable suppliers. Your suppliers must be trustworthy, fairly priced, and reliable. They must be willing to work with your company to overcome challenges if they arise, which any business owner knows far too well these "challenges" can show their face at the most inopportune times. On the flip side, you must be willing to reciprocate the business relationship with your suppliers. That means not beating them up on pricing. It means being loyal. It requires good communication.

Our #1 Foam Fingers Supplier

Recently, I had the opportunity to visit our favorite factory where our custom foam fingers are made. This experience was not only educational to learn the 7 steps to manufacturing bulk foam fingers but also critical in advancing our professional relationship with this key supplier.
Promotional Product Ideas, School Spirit Items, Sports & Outdoor / 17.11.2016

[caption id="attachment_6165" align="alignnone" width="800"]Original Foam Finger By Associated Press (Ottumwa High School yearbook) [Public domain], via Wikimedia Commons[/caption]Foam fingers and foam hands have been a popular sports spirit item since they were introduced in 1971 at a high school boys state basketball final. However, the first prototype wasn't made of foam. Instead, the giant foam finger at that game was made of hardware cloth and papier-mâché. Since then, many different manufacturing companies have been producing foam fingers and foam hand gestures in bulk. They have become a staple item at football and basketball games. However, foam fingers and foam hands aren't just for sports games. They have been very effectively used in advertising, as well as for other "unsanctioned" uses.

A Disgraceful Day For Foam Fingers

Promotional Product Ideas, Promotional Product News / 09.11.2016

Promotional Products are more effective than radio or TV ads.In past decades, TV and radio advertising has been considered top shelf by many advertising agencies and execs. However, with data in from the 2016 presidential elections, it seems times are achangin'. Is it possible this interruption style of advertising is no longer effective? If you compare results from the election to the media spend by each candidate, it seems radio and TV ads don't meet "cream of the crop" status, as many seem to think. According to CNBC, Trump spent only $238.9 million compared to $450.6 million spent by Clinton through mid-October. That equates to Clinton spending nearly twice as much as Trump. The difference is staggering, yet like it or not, Trump prevailed. Why is that?

Pivotal Factors

School Spirit Items, Sports & Outdoor / 27.05.2016

How to save money when you buy bulk foam fingersFoam fingers are a staple at sporting events. Whether the sport be football, basketball, baseball, soccer, or hockey, fans love waiving their team's foam fingers while cheering on their beloved team. These foam hands provide an incredible opportunity to raise funds by selling to your fan base. While finding the right shape and size for your foam finger may not be so difficult, fitting your order into your budget may be a bit more challenging when factoring in the shipping costs. Foam fingers are very lightweight, so why are they so expensive to ship? It is true that foam fingers don't weight much; however, UPS and FedEx
School Spirit Items, Sports & Outdoor / 18.05.2015

Custom Foam Fingers and Foam HandsSome people you like; some people you just don't. This is especially true when the conversation shifts to sports. You know that overly-obnoxious sports fan that wears a shirt, hat, and even a wrist watch EVERY SINGLE DAY supporting their team. It's that same person that shifts every conversation back to sports (particularly "their College team"). Often those people aren't even alumni of that school, but just self-proclaimed fans. Well give them the finger. But not just any finger. Give them a foam finger. Of course, make sure it has your team mascot printed on it.
School Spirit Items, Sports & Outdoor / 16.01.2015

Certainly the most exciting time of college basketball is March Madness. Sure, there are many exciting league games against rivals and high ranking teams, but all this excitement festers and builds up to even more excitement when its time for the NCAA selection for the tournament. 68 teams will make the initial cut to determine the NCAA National Champion. Surrounding all of this excitement are many opportunities for businesses to piggyback on this excitement with events, contests, promotions, and sales. Sports bars can use the big games to draw in crowds. Below we have listed the top 10 giveaways for March Madness for schools and many of them are great for businesses to use to promote their events.

Top 10 March Madness Giveaways

Mini Basketballs Mini Basketballs These are certainly the top giveaway at basketball games and events. Mini basketballs are fun to throw around with friends or to throw at friends. Add a mini hoop and you have hours of entertainment. You can choose from the soft, vinyl balls, foam balls, or even plastic basketballs that can be printed with your team mascot or your company logo.
School Spirit Items, Sports & Outdoor / 01.12.2014

Basketball Spirit ItemsCollege basketball is underway for 2014. Lots of early and eventually erroneous predictions are already being made. The beginning of NCAA basketball is always overshadowed by the exciting season end to NCAA football. With all of this excitement with college football, its easy to overlook the planning and ordering of your basketball spirit items. Your fans need these school spirit items to get more excited and ultimately cheer louder and more often. Additionally, these spirit items can help generate a lot of profit for your team, booster club, or school organization. When deciding what spirit items to get for your basketball season, it is important to get a mix of both for sale items as well as giveaways for the fans. Below are some ideas for both.