Marketing, Promotional Product Ideas / 12.02.2018

When you buy promotional products, it's important those items be part of a bigger plan. Your promos should always help lead to meeting a specific goal. Shortcuts don't work when buying promotional products if you want the maximum return on your investment. A plan is critical. But before you can plan, you must have a goal. Gone are the days you can randomly hand out branded items and expect grand results. You now have to be more creative than your competitors to be memorable. You can bet your competition is trying to outsmart you to win more of the market share. While promotional products are great items to help promote customer loyalty, they are also excellent tools to use for acquiring new customers. Below are a few examples of goals aimed at new customer acquisition along with suggested promotional items that should do the trick.

Promotional Products Goals

PromoDoodles / 15.12.2017

On the first and third Friday of every month, we release a new PromoDoodles by Perfect Imprints featuring our favorite seasonal promotional products. These doodles are hand-drawn by our talented graphic designers, and they include an actual promotional item being used in a creative and often, non-traditional way. This PromoDoodle features the best-selling sports noisemakers of all-time: thundersticks. PromoDoodles by Perfect Imprints - Skiing with Thundersticks
School Spirit Items, Sports & Outdoor / 28.06.2017

  The Summer season signifies it's time for schools to focus on their football season. High school students and teachers may be out for the summer break, but football coaches are hard at work with training camps for their players, planning strategies for the upcoming season, and tryouts for new players. For those who manage fundraising campaigns for the school booster club, attention now must turn to the upcoming football spirit items. Planning ahead is important with your spirit items. Late planning can cause a loss of fundraising revenue due to extra rush charges, factory inventory issues, late arrivals for your booster club store, and many other problems.

Considerations When Planning Your Team Spirit Items:

Marketing, Promotional Product Ideas / 27.06.2017

Need A Creative Way to Grab the Attention of Your Clients? Don't Miss These 25 Ways to use Promotional Items as Lead Magnets 25 Creative Ways to Use Promotional Items as Lead Magnets If you're looking for new, creative ways to grab the attention of your potential customers and clients, then read on to get these 25 ways to use promotional items in your marketing strategy today. Not only are these promotional products economical, but they are thoughtful. #1: Ship a Mug Brand a coffee mug or tumbler and ship it to a prospect. The next day, follow up with a branded packet of coffee and a note introducing your company. The two-day punch of gifts helps to peak interest in your company and serves to warm up your prospect to be much more receptive to receiving your phone call. #2: Mail a Handwritten Note Write a note of thanks on a company notecard and send it with a customized pen with your client's name printed on the barrel of the pen. In the note, thank your client for working with you on a past order. This is a great way to strengthen your relationship with your clients and earn more business from them.
Promotional Product Ideas / 15.05.2017

12 Ways To Boost Your Social Media Campaigns Using Promotional ItemsYou should consider business promotional products to be essential components of your larger marketing strategy. Although promotional items are fundamental if you want to expand your reach, there is a second component needed to unlock their true potential. There are two parts to the concept of marketing reach: the size of the audience and the memorability of your message. It doesn't matter how many people you are able to contact if your message doesn't register with them. Similarly, promotions that are memorable wouldn't be enough to grow your customer base unless they spread to new audiences. That's why social media and promotional items make the ideal pair. While social media expands your audience in a widening ripple of shares, promotional items give them something tangible to remember you by.

Try these 12 creative ideas on combining the two and reach for the stars.

1. Hashtag It

Brainstorm a page full of clever hashtags to create a buzz around your business. Puns and wordplay work well on social media. When you decide on one, use it consistently across social media networks like Facebook, Twitter, Instagram and Pinterest. Then you can use custom screen printing to promote the hashtag in store or at live events.

2. Sell Yourself

With modern printing capabilities, it's easy to make custom promotional products on short notice. Create a social media campaign promoting a flash sale on T-shirts, mugs, flash drives, etc. with your company's name. Put a 24-hour limit on the sale to increase the excitement on social media.
Beach Promotional Items / 02.05.2017

Top 25 Selling Custom Beach BallsBeach balls are one of the most iconic toys for the beach. There are also so many ways to use them when marketing your business or event. That's why they are a top selling promotional item during the Spring and Summer seasons. So which beach ball is right for you? What colors are available? What are sizes? How are the sizes measured? These are all common questions. We suggest you check out our Beach Ball Buying Guide for those answers. We have combined data with our beach ball manufacturers as well as our own internal data to create a list of the Best-Selling Custom Beach Balls. This list will allow you to quickly see the top selling colors and sizes.

The Top 25 Custom Beach Balls

Promotional Product Ideas, School Spirit Items, Sports & Outdoor / 17.11.2016

[caption id="attachment_6165" align="alignnone" width="800"]Original Foam Finger By Associated Press (Ottumwa High School yearbook) [Public domain], via Wikimedia Commons[/caption]Foam fingers and foam hands have been a popular sports spirit item since they were introduced in 1971 at a high school boys state basketball final. However, the first prototype wasn't made of foam. Instead, the giant foam finger at that game was made of hardware cloth and papier-mâché. Since then, many different manufacturing companies have been producing foam fingers and foam hand gestures in bulk. They have become a staple item at football and basketball games. However, foam fingers and foam hands aren't just for sports games. They have been very effectively used in advertising, as well as for other "unsanctioned" uses.

A Disgraceful Day For Foam Fingers

Promotional Product Ideas, Seasonal and Holiday / 03.10.2016

Top Selling Promotional Products in October October is a very active month for events and promotions. Fall activities really ramp up to start the holiday season. There are also many recognition and awareness events during October, such as Breast Cancer Awareness Month, Fire Prevention Week, American Pharmacists Month, Boss's Day, and many more. Below you'll find the top selling promotional items during the month of October to promote your business, event, or cause!

Top October Promotional Products

PromoDoodles / 09.09.2016

With football season underway, one of the best ways to generate fan involvement is through the use of stadium noisemakers. Some of the traditional noisemakers include thundersticks and stadium horns. However, custom cow bells have become increasingly popular for the stadium due to their loud noise and ability to disrupt the opposing team. This PromoDoodles by Perfect Imprints shows a cowbell monster ready to get his game on. The featured promotional item is a large cowbell, which can be personalized with your school mascot or company logo. These are great items to sell as fundraisers by school groups or your team. Promotional Cowbells - PromoDoodles by Perfect Imprints   Keeping a fun and diverse inventory of school spirit items to sell at your school store is important to raise plenty of money for your team or organization. If you need help finding new and unique products for your booster club store, contact us for ideas!