Marketing, School Spirit Items / 15.01.2018

As a business owner, a common goal is to be #1 in your market. Your market might be only your local town, your region, or nationwide. For some companies, it could even be international. Either way, your company must have excellent relationships with your suppliers to reach that goal. You can't dominate your market if you have unreliable suppliers. Your suppliers must be trustworthy, fairly priced, and reliable. They must be willing to work with your company to overcome challenges if they arise, which any business owner knows far too well these "challenges" can show their face at the most inopportune times. On the flip side, you must be willing to reciprocate the business relationship with your suppliers. That means not beating them up on pricing. It means being loyal. It requires good communication.

Our #1 Foam Fingers Supplier

Recently, I had the opportunity to visit our favorite factory where our custom foam fingers are made. This experience was not only educational to learn the 7 steps to manufacturing bulk foam fingers but also critical in advancing our professional relationship with this key supplier.
Promotional Product Ideas, Promotional Product News / 19.07.2017

You see promotional products everywhere. That pen you use to sign your credit card receipt. The drink coaster at your local pub. The notepad in your hotel room. The coffee mugs at your favorite diner. Those are all promotional items. This was a $20B dollar industry last year. So who's buying them? Below you'll find the top 10 buyers. If your business falls within one of the top 10 industries below and you're NOT using promotional items to promote your business, you're likely getting out-marketed by your competitors. You see promotional products everywhere because they are useful, effective, and essential to strengthening company brands. Every time you use a company branded item, their logo is "branded" into your brain. That company is brought to the forefront of your brain. While you may not need the products or services of that company at that moment, when you eventually do need them, you'll most likely think of them before you think about their competitors who didn't give you a useful promotional item.

So Who's Buying Promotional items?

Top 10 Buyers of Promotional Products It seems like everyone is buying them. The most successful businesses certainly are. Here's a breakdown of the top 10 industries who have embraced the effectiveness of promotional products. 
School Spirit Items, Sports & Outdoor / 28.06.2017

  The Summer season signifies it's time for schools to focus on their football season. High school students and teachers may be out for the summer break, but football coaches are hard at work with training camps for their players, planning strategies for the upcoming season, and tryouts for new players. For those who manage fundraising campaigns for the school booster club, attention now must turn to the upcoming football spirit items. Planning ahead is important with your spirit items. Late planning can cause a loss of fundraising revenue due to extra rush charges, factory inventory issues, late arrivals for your booster club store, and many other problems.

Considerations When Planning Your Team Spirit Items: